New egg-based snack bars deliver ‘superior nutrition and superior convenience’ – Food Business News

BOULDER, COLO. — Deliciously Different LLC has married the convenience of protein bars with the texture and nutrition of an omelet in its first Scramblers branded offering: The Original Omelet Bar.

The star ingredient in the keto-friendly Omelet Bar is free-range, organic, certified humane eggs from Pete and Gerry’s Organics LLC. The bars are also made with grass-fed butter, feta cheese and skim milk.

Developed in conjunction with Chew, a team of chefs and food scientists focused on clean label and transparently sourced ingredients, the Omelet Bars are available in ham and cheddar and spinach and feta varieties. Each bar provides 9 grams of protein, 2 grams of total carbs and no added sugar. The uncured ham and cheddar flavor contains 140 calories, while the vegetarian spinach and feta flavor contains 130 calories.

“Morning time is a notoriously chaotic and frenzied daypart,” said Matt Tolnick, chief executive officer of Deliciously Different. “For those who have the good sense to eat ‘the most important meal of the day,’ many settle for quick eats which aren’t healthy or healthy eats which aren’t always convenient.  Our vision was to deliver superior nutrition and superior convenience.”