Rebbl’s plant-based Keto Elixirs – Product Launch | Beverage Industry News – just-drinks.com

Most popular

Could Penfolds be the next Porsche? – comment

KPMG Corporate Finance’s beverages MD – Part II

KPMG Corporate Finance’s beverages MD – Interview

What will the post-COVID-19 consumer look like?

CSR activities around the world – April

China improves despite nightlife lag – A-B InBev

Bacardi launches video series for bartender relief

A-B InBev takes direct approach with UK beer

Hong Kong imposes restrictions on reopened bars

A-B InBev Q1 2020 – Sales down 5.8% – results data

MORE

Rebbl’s plant-based Keto Elixirs

REBBL, which contains reishi, ashwagandha and maca, is launched in recycled plastic bottles.

REBBL, which contains reishi, ashwagandha and maca, is launched in recycled plastic bottles.

Category – Plant-based soft drinks

Available – From this month

Location – The US

Price – US$5.25 per 12oz bottle

US plant-based beverage producer Rebbl has added a line of keto-diet drinks to its portfolio.

Rebbl Keto Elixirs are available across the US through Whole Foods Markets and online through Rebbl’s online store and Amazon. Two flavours are available – Chocolate and Vanilla Almond.

The keto diet is based on low-carb and high-fat foods. Rebbl Keto Elixirs are stevia-sweetened and made of 75% fats and 5% carbs. The rest of the drink is plant-based protein.

“With the keto lifestyle growing in popularity, so is the demand for high-fat and low-carb offerings,” said Rebbl chief marketing officer Bonnie Neulight.

In 2018, Rebbl launched the ‘What’s Your Elixir’ campaign, aiming to connect consumers to the functional benefits of the brand.

What does the return of big soft drinks brands mean for health & wellness? – Click here for a just-drinks comment